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    Water Conservation
  • AWWA Releases Water Conservation and Customer Behavior Study
    Saving Money Top Reason to Conserve

    Water Research Foundation . 2010

    A new study released by the Water Research Foundation found the top reason consumers conserve water is to save money.

    Researchers surveyed 6,000 residential customers, interviewed water agencies, analyzed billing, and reviewed utility literature to measure the effectiveness of conservation communications campaigns in changing customer behavior. The report Water Conservation: Customer Behavior and Effective Communication (project/order #4012) released this month also found that many customers feel they are already conserving as much water as they can.

    Key findings include:

    • The top reasons customers conserve are to save money, followed closely by the idea that it's the right thing to do, and then by concern about water availability.
    • Many customers believed they are already doing all they can to conserve water.
    • Only 9 percent of customers participate in utility rebate programs, but 60 percent said they would participate if they knew about them.
    • Customers say they prefer getting information from bill inserts and television ads.
    • Customers found water supply managers are the most credible source of information about water conservation. Customers distrusted elected officials, the media and retail outlet sales associates.

    "These findings will help utilities promote their conservation programs and encourage more people to participate in water conservation," said Robert C. Renner, executive director of the Water Research Foundation.

    The study found few customers were aware of conservation rebate programs, yet their desire for such programs was high. This provides an opportunity for utilities to promote cost-effective measures that are under used, such as repairing leaking plumbing and appliances and replacing water fixtures.

    "Because many customers feel they are doing all they can with water conservation, it is important for utilities to clearly communicate an end goal, like reducing water use by 10 percent so that their customers feel like they are doing their part to achieve that goal," said Renner.

    For more information, go to

  • Access Using the Water Bill to Foster Conservation Article
  • Using the Water Bill to Foster Conservation
    By Jeff Hoffman, Hoffman Agency
    2010 .
    On Tap magazine, Winter - National Environmental Services Center (NESC)
    Many water supply utilities provide a simple comparison of the current month's use to the month just past, and possibly the current month's use compared to the same month last year. Good information, but not life altering. But, what if the bill compared your use to that of your neighbors?
    -- [pdf file 892 KB ]
  • Make Every Drop Count—Water Efficiency is Key Regardless of the Situation
    Access Make Every Drop Count Article By Caigan McKenzie, NESC Staff Writer
    2009 .
    On Tap magazine, Summer - NESC
    When water supplies diminish, many water and wastewater professionals look to water efficiency as a viable solution to stretching supplies, protecting the environment, and lowering energy costs.
    -- [pdf file 396 KB ]
  • Activity Update: Clean Water State Revolving Fund
    2009 . United States Environmental Protection Agency (EPA)
    Green infrastructure, energy efficiency projects, water efficiency projects, and innovative environmental projects; funding decentralized wastewater systems using the Clean Water State Revolving Fund. Download: Factsheet09.pdf
    -- [pdf file 3.5 MB ]
  • Access Rainwater Harvesting Article
  • Rainwater Harvesting—Moderate Investment Can Yield Big Results
    By Doug Pushard, Founder of
    2008 . On Tap magazine, Summer - NESC
    Water efficiency measures in green buildings can easily reduce water usage by 40 percent. This article gives an overview about rainwater harvesting. Download:
    -- [pdf file 732 KB ]
  • Water Conservation: In the Home - Question and Answer
    By Mark Kemp-Rye, On Tap Editor
    2007 .
    On Tap magazine, Summer - NESC
    What are the biggest water users in a home? How can homeowners save water? Find answers it these questions and more.
    Download: -- [pdf file 952 KB ]
  • EPA Recognizes Leaders In Water Efficiency
    2007 . On Tap magazine, Winter . News & Notes - NESC
    Shining examples of cooperative construction and innovative technology are recognized with Water Efficiency Leader (WEL).
    Download: -- [pdf file 1.1 MB]
  • Access Sustaining Our Nation's Water Infrastructure booklet

  • Sustaining Our Nation's Water Infrastructure
    2006 . EPA
    Part of the U.S. EPA's Sustainable H2O Infrastructure initiative, this booklet explains the four priority areas: better management, full cost prcing, water efficiency and the watershed approach.
    -- [pdf file 808 KB ]
  • What are some ways that utilities and other groups can encourage more responsible use among water customers?
    2006 . On Tap magazine, Fall . Ask the Experts - NESC
    As parts of the Western U.S. enter a seventh year of drought,the need for water conservation has never been more important.
    Download: -- [pdf file 248 KB]
  • Conservation—May Help Control Costs with Flow Reductions
    By Natalie Eddy, NESC Staff Writer
    2006 .
    Small Flows magazine, Fall . Feature - NESC
    Access Control Costs with Flow Reductions Article Water use and conservation are as interconnected as supply and demandand. The facilities used to collect and treat wastewater are sized to meet their demand. If the demand is high because of wasteful use, residents and industry alike are paying more for services than necessary. Download:
    -- [pdf file 704 KB]
  • Improving Infrastructure Security and Protecting Drinking Water Supplies
    2005 . On Tap magazine, Fall . Ask the Experts - NESC
    By the end of 2004, most systems had completed vulnerability assessments and revised their emergency response plans. What are the next steps water utilities should take to continue improving infrastructure security and protecting drinking water supplies?
    Download: -- [pdf file 436 KB]
  • Access Conservation: What can water utilities do?
  • Conservation: What can water utilities do?
    By Natalie Eddy, NESC Staff Writer
    2005 .
    On Tap magazine, Fall . Feature - NESC
    When thinking about adopting a conservation plan, the first step a water utility operator should take is to set a goal. Increasing infrastructure costs stemming from groundwater depletion and water quality issues make water conservation an attractive alternative for everyone.
    Download: -- [pdf file 368 KB]
  • Conservation 101
    By Amy Vickers, Author of Handbook of Water Use and Conservation
    2003 . On Tap magazine, Spring - NESC
    Many western and some eastern regions are still experiencing drought or its residual impacts, such as reduced water supplies and lower water quality. Whether your water system is in drought, drought recovery, or simply needs to clamp down on water waste, here are a few conservation steps adapted from Vickers book.
    Download: -- [webpage]
  • How to Keep Your Water 'Well'
    2002 . Pipeline newsletter, Summer - NESC
    More than half of the U.S. population receives its drinking water from groundwater sources with approximately 8 percent or 23 million Americans retrieving their drinking water from private wells. The quality of our water reflects our general quality of life as a society.
    Download: -- [pdf file 596 KB]
  • Conservation—It's the Future of Water
    1998 . On Tap newsletter, Winter - NESC
    All the water that has ever been or will ever be on Earth is here now, and with only 1 percent of all that H2O available for drinking, water conservation makes sense.
    Download: [pdf file 1.8 MB]

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